
7 days, 7 ads a creative exercise by a 1-man studio
a creative exercise by a 1-man studio
Published
Jun 7, 2025
Topic
Thoughts
for the last 8 years, i worked as a freelance designer, and as a product designer at a crypto startup.
i spent most of that time designing interfaces, launching products, and building tools — mostly solo, sometimes in teams, always with a focus on clean, usable systems. along the way, i dabbled in crypto. and over time, ai became the thing that stuck.
over the past two years, i’ve explored every corner of ai — chat, voice, image, music, video. not just testing, but building with it. experimenting with workflows, combining tools, pushing what a single person can make. recently, i decided to go all in — no more clients, no job, just ideas and execution.
this project is the result of that.
7 days. 7 fake ads.
not for brands, not for followers — just for fun. every day, i pick a product (real or fictional) and build a short film around it. sometimes funny, sometimes strange, sometimes cinematic. but always built with a mix of human ideas and ai production.
how these are made
the process is mostly the same for each:
concept: all ideas are mine — ai still doesn’t generate good concepts. i start with a rough scenario, something weird or emotionally charged, then sharpen it into a structure that works as a short ad.
prompting: i use chatgpt to rewrite and expand my base prompt into a more detailed, structured format. that includes refining the narrative and writing better veo prompts.
video: scenes are generated with Google Veo 3 (quality + fast), occasionally with Veo 2 for product shots.
voice: if needed, i generate voiceovers with ElevenLabs — trailer voices, fake brand voices, or characters.
sound: music is created with Suno, and sound effects are added with ElevenLabs AI sound creator.
editing: everything is stitched, timed, and cut manually in CapCut — scenes, sound, pacing, typography, everything.
each ad takes about 2–3 hours total.
ad 01 — vaseline // zombie apocalypse
what if the world ended, but your skin didn’t?
a post-apocalyptic trailer where the only thing that survives is your moisturizer.
tools used:
Veo 3 (main scenes)
Veo 2 (product shots)
ElevenLabs (voiceover, sound fx)
Suno (music)
CapCut (editing)
ad 02 — dove soap // medieval plague cult
...you could also just wash your hands?
a medieval influencer ritual interrupted by one man and a bar of soap.
tools used:
Veo 3 (all scenes)
Suno (music)
CapCut (editing)
ad 03 — waymo // grandma summons the demon car
she thought she ordered an uber. instead she summoned death.
horror parody meets tech satire — grandma chants in latin and the self-driving car answers.
tools used:
Veo 3 (cinematic + vhs style)
ElevenLabs (voiceover, sound fx)
Suno (music)
CapCut (editing)
ad 04 — 8 seconds to sell
“hostage situation? great time to pitch a course.”
a rapid-fire ad series where people in life-threatening chaos sell a public speaking course with perfect delivery.
tools used:
Veo 3 (all scenes)
ElevenLabs (voiceover, sound fx)
Suno (music)
CapCut (editing)
ad 05 — the cleanse // luxury bidet cult
“you’re not just washing. you’re ascending.”
a fake true-crime documentary ad for a high-end bidet.
tone is serious. message is not.
tools used:
Veo 3 (all scenes)
ElevenLabs (voiceover, sound fx)
Suno (music)
CapCut (editing)
ad 06 — pan of the gods // non-stick frying pan
“the egg never lands.”
an epic action trailer built around a non-stick frying pan. world leaders, high-speed chases, and one perfect flip.
tools used:
Veo 3 (all scenes)
ElevenLabs (voiceover, sound fx)
Suno (music)
CapCut (editing)
ad 07 — energizer // from 1983 to the end of time
“they kept going.”
a cinematic journey from the first energizer ad to the last moment in the universe. time folds, planets burn, but the drum still beats.
tools used:
Veo 3 (all scenes)
ElevenLabs (voiceover, sound fx)
Suno (music)
CapCut (editing)